Client
Healthcare Practice, Advisory Firm
Objective
Geo Market Expansion
Situation
As a result of its long-term strategic planning process, the client firm identified the healthcare sector as a key global investment area and set out to establish a cohesive, worldwide business plan. The plan needed to include prioritized regional and country-market investment specifics, multi-year revenue goals, and share-of-market objectives for the global partners’ investment and expansion consideration. This would include planning across and within payer, provider, governmental, life sciences, and medical device segments in the Americas; Western, Central, and Eastern Europe; the Middle East; Africa; and Asia-Pacific regions. In order to secure partner support for and confidence in the global plan, a tremendous amount of varied information needed to be developed, analyzed, organized and delivered in a strategic investment and industry growth narrative.
Engagement
Pilgrim recognized that, in order for the business to succeed, the plan would need to scrutinize and adjust for regulatory, political, structural, cultural and competitive issues in each market. Working closely with the client executive team, our consultants established a comprehensive global healthcare market framework that included each of the target geos, industry subsegments, and advisory service market opportunities. Special focus was provided on the competitive threats and buyer sophistication in each market, which helped our client gain partner buy-in and supported the internal, global roll-out of the plan and its target operational models.
Results
Acting on the business insights and advice from Pilgrim, the firm prioritized its regional and country-market hiring, acquisitions, and go-to-market plans, and within four years grew to be one of the top ten healthcare practices in the world.
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Based in Wellesley, MA, Pilgrim Partners, LLC delivers world-class advisement to executive teams across most areas of professional and technology services. Since 2004 we have helped organizations to build and grow their organizations using our data-driven, market-based strategic approach.
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